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Situation Analysis

The Situation Analysis will analyze your organization's internal and external environment to understand your organization's capabilities, customers, and business environment.

The situation analysis is a structured planning method used to evaluate the StrengthsWeaknesses, Opportunities and Threats or SWOT of your organization.

  • Strengths: characteristics of your organization that give it an advantage over others.
  • Weaknesses: characteristics that place your organization at a disadvantage relative to others
  • Opportunities: elements that your organization could exploit to its advantage
  • Threats: elements in the environment that could cause trouble for your organization

SWOT Analysis:

  • SWOT starts with specifying the objectives of the organization and identifying internal and external factors that are favorable or unfavorable to achieving your objectives. 
  • This analysis looks at both current and future situations, where we analyze your current strengths and weaknesses while looking for future opportunities and threats.
  • The goal is to build on your strengths as much as possible while reducing your weaknesses.
  • A future threat can be a potential weakness while a future opportunity can be a potential strength.
  • This analysis helps your organization come up with a plan that keeps it prepared for a number of potential scenarios.

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Visibles Marketing

33316 Grand River Avenue
Farmington, Michigan 48336

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